Female Persuasion: A Study of How the Firearms Industry Markets to Women and the Reality of Women and Guns

Thursday, December 1, 1994
Author: 
Violence Policy Center

Female Persuasion has two goals: to explore the reality of women and firearms violence in light of these new marketing trends; and, to act as a resource and catalyst to involve women and advocacy organizations in the firearms violence debate.

Document PDF: 

Female Persuasion: A Study of How the Firearms Industry Markets to Women and the Reality of Women and Guns, VPC Wash, 1994